Fundraising Essentials | Session 2
Case for Support
9:00 AM - 11:00 AM EDT
Event Information
Need help knowing what to say?
Whether you are new to Mission Increase or have been working with us for some time, there is value in being able to tell your nonprofit’s story succinctly and clearly.
This session focuses on developing a clear and compelling Case for Support that orients your messaging to your cause—not just your programs—and the corresponding invitation to generosity.
- We will discuss participants’ completed Case for Support documents, offering feedback, guidance, and encouragement to refine both clarity and confidence.
- This session is enriched by hearing other leaders share and work through their cases together.
- Please come prepared by completing the Case for Support document prior to the session.
Location Details
Our office is located in the back of the building closest to 45th street and Virginia. Parking is found in the rear of the building or on 45th Street. Please enter through the entrance located on 45th street - you will see signage near the basketball goal.
Presenters
Featuring - Ashley Baldwin
Area Director, Chattanooga, Mission Increase
Ashley Baldwin serves as the Area Director for Mission Increase Chattanooga. Ashley has been serving and leading in the nonprofit sector for over ten years. Through her work, she has developed a passion for strategic, sustainable, and relational generosity between ministries and champions.
Ashley graduated from Covenant College with a BA in Philosophy and Religion. She is a Ministry Venture graduate, Brock Fellow and Gotham alumni. She spreads the liberating message of generosity through her volunteer work with Generous Giving and The Generosity Trust.
Ashley is married to her college sweetheart, Ben and is a proud mother to her three young treasures, Ellie, Declan and Carmella. In her free time, Ashley enjoys coffee, good books, hosting friends in her home and making new family memories.